How to put Swipe Up on Instagram

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Carlos Laforet Coll
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How to put Swipe Up on Instagram

by Team AllYourVideogames | Jul 23, 2022 | Instagram |


Drag Up, as the effect of opening pages became known, is coveted by many Instagram users. But do you know what it takes to be able to use it in your Stories? In this post, our subject is how to put swipe up on instagram.



Artists, influencers, content creators, marketers, news portals, it doesn't matter!

You have probably already seen that redirect icon for websites in some Story on this social network and have wondered how to have it on your profile.

Although the option is not visible to all accounts, find out what it takes to have this feature on your account and place these links in Instagram Stories by following the steps below.

What is Drag Up on Instagram for?

Since it was launched in mid-2010, Instagram has gone through a series of changes to become one of the most used social networks in the entire world.

What in the beginning served for the mere sharing of images online, today it also allows the creation of videos, sending messages, in addition to being a strong commercial ally serving as a showcase for companies and professionals.

According to the Digital 2022 survey, carried out in our country by We Are Social and Hootsuite, the platform reaches around 95 million users and occupies the 3rd position in the ranking of the countries that most use the network, behind only India and United States, both with 140 million.



With all this growth, Arrasta pra Cima no Instagram appears as a feature capable of redirecting your followers to the link you want.

One of the advantages is that using this feature encourages digital marketing and strengthens ties with your followers through your Story.

In this way, you can share your brand by linking your link, promoting works, promoting events, products, services, responding to your fans, among other types of actions that generate public movement.


Requirements to be able to use Drag Up on Instagram

To use Drag Up on Instagram, you must meet one of the following rules:

  • Have at least 10 followers or more;
  • Having an account verified by the network, without necessarily being linked to the number of people who follow you.

A practice that attracts many people in order to shorten the path to this tool is the purchase of followers. However, despite the apparent ease in practice, this experience does not bring positive results for your account.

In addition to your engagement being harmed, buying Instagram followers constitutes a violation of the Terms of Use that can promote more wear on the site, such as shadowban, which works as a “boycott” of the platform that reduces the delivery of your content to other people.

That's why it's important to keep in mind that more important than having the Drag Up feature is being able to deliver quality content and have your Instagram with users who really appreciate what you have to offer.


I can't use Drag Up on Instagram: what can I do?

Even if you still don't have the requirements stipulated by Instagram, don't be sad! Other alternatives are also welcome to get people to your site.



One of them is that you can put a link in your Instagram bio, whether it's a business account or not, or create a Linktree with one or more links.

How to put Swipe Up on Instagram

1. Create a Story with a video or an image of your choice;
2. Click on “web link”;
3. Paste the link you want to disclose;
4. Press Finish and you're done.

If you want to tag a partner business or someone else, you can too. Just go to “Tag Business Partners”.

Testing alternative: end of Drag Up on Instagram?

For some people, a blue sticker with the option to insert links is already a reality.


Still in the testing phase, the new feature aims to include all users as link sharers with just one click.


With the test of this “sticker”, Drag Up on Instagram may not be the only alternative to place links on Instagram in the not-too-distant future.


Audio Video How to put Swipe Up on Instagram
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