by Team AllYourVideogames | Aug 2, 2022 | Content Marketing |
O Ubersuggest is one of the best tools for professionals who want to place their content in the top positions of the world's largest search engines, such as Google. This is because it presents data that help to understand which are the best strategies to apply in a given article.
The positive side is that the platform is not complicated. On the contrary, it allows access to a lot of data in a practical and efficient way, ensuring a competitive advantage in the digital environment.
To give you an idea, it shows which keywords a publication is more likely to rank for, what types of content perform better on social networks, among other issues.
From now on, we are going to show you what are the characteristics of Ubersuggest, how it works and how to use the platform efficiently.
Learn More: Inbound Marketing: what it is and 4 content tools
Is it worth using Ubersuggest?
Yes. Imagine that you built a course on crafts and taught people how to make money from various types of materials.
Most students can find you on Google in two ways: paid results and organic results. The first is displayed at the top of the page, always labeled “announcement”, which is highlighted with a rectangular box.
Organic results are displayed after the paid information. However, the order of contents is not defined in any way. They are classified according to the quality and relevance of the material, in addition to having to follow the rules of SEO (Search Engine Optimization).
It doesn't matter which strategy you intend to apply on your page. In both cases, it is necessary to choose a keyword that the user is in the habit of searching in search engines.
For example, imagine that you developed an article or a sponsored link that works with the keyword “craft class”. However, most people are in the habit of searching for “crafts course”. Most likely, your strategy will not bring positive results.
In other words, the number of hits that will be directed to your site will be low or close to zero.
But how do marketers discover the terms people search for on Google? Simple. With the support of tools such as Ubersuggest.
The rule is clear: if your team does not work with a tool that presents this data, they are more likely to waste money and time. And, we have to be honest: this type of scenario would be a shame, mainly because digital marketing can bring incredible results to your strategy.
Now that you understand better how Ubersuggest works, let's find out how to work with the tool?
In the next topic, we will present all the information that can positively impact your goals. Follow up!
How to use Ubersuggest?
From now on, we are going to show you a step-by-step guide for you to learn how to use Ubersuggest.
Platform registration
The first step is to register. To do this, go to the official Ubersuggest website. Then choose which plan best suits your needs. After making your decision, click on “Start My Free Trial”.
Then, register to continue using the tool. You can register by connecting with Google or by adding important data to your profile, such as: full name, email and password.
To unlock the features and start using them in less than a minute, you must choose a payment method: PayPal, credit card or debit card.
It is essential to make it clear that payment is only made after the seven-day free period. If you are not interested in continuing to use the tool, you must request cancellation on the website.
Domain performance
Now, build a project to monitor and optimize your traffic for SEO. The tool allows you to track and improve your rankings. She also brings daily updates on her performance.
The technology also sends you alerts about issues that need to be fixed on your page.
In addition, the platform helps in monitoring the health of your portal. It presents all the information that is important for a website, such as total organic keywords and the amount of traffic reached.
keyword ideas
To begin your analysis, we recommend building a list of keywords that are related to your goals. The best option is to choose those terms that correspond to the service or product you offer to the market, or to the audience you intend to reach.
One of the main advantages of Ubersuggest is that it is very practical.
Initially, you must choose the keyword you want to search for. The tool displays the monthly search volume for that particular term, how difficult it is to get an organic ranking and how difficult it is to achieve good results with paid traffic.
If you need other keyword suggestions, don't worry. The tool shows which are the best alternatives, including for long-tail terms.
To make your job easier, Ubersuggest also analyzes competitors and even shows you which are the negative keywords so that the analyst only looks for the terms that are most suitable for your venture.
Competitors' performance
You can also find out what strategies your competitors are developing in relation to SEO, content marketing and social media.
With just a few clicks, you can access the best data on the strategies that other pages in the same niche as yours are applying. Thus, it is possible to focus energies on what brings an efficient return and guarantee a competitive differential in the market.
Another positive point is that the tool presents a report of the main pages in the organic search. It's a unique opportunity to identify which pages of your competitors are getting good results and which are the best content on sites like Facebook.
That way, your team will have enough inputs to make even more assertive decisions.
backlink search
We know that backlinks are considered one of the most important SEO strategies. However, most professionals have difficulties in achieving these digital partnerships.
To help you in this mission, Ubersuggest lets you see which article users are linking to on the internet. So, you can contact each of them so that they can link to your page.
This data is enough for you to develop an action plan that enhances your link profile and find out which links will perform better in your rankings.
best content ideas
One of the main difficulties for most writers is figuring out which topics are best to add to a given piece of content.
Ubersuggest shows you the best ideas for each topic, ensuring a more complete material not only for your audience, but also for Google.
About Neil Patel
Neil Patel is the co-founder of NP Digital. According to Forbes, he is in the list of the top 10 marketers. Enterpreuner Magazine reports that he was responsible for building one of the 100 brightest companies in the area.
The “marketing guru,” as he is known to many professionals, is a New York Times bestselling author. Even former President Obama has been enchanted by the specialist's skills.
He was considered as one of the 100 best entrepreneurs under 30 years old. The United Nations placed Patel as one of the 100 best entrepreneurs under the age of 35.
Conclusion
In this post, we present the main features of Ubersuggest, how it works and how you can better enjoy all the benefits of this tool.
There is no doubt: the tool is suitable for all companies that want to improve their positioning in the digital environment, whether small, medium or large.
Getting ideas off paper is a thing of the past. Working with numbers is the best way to achieve your goals. And Ubersuggest can help you in the best way possible.
